Why You Need AI And A Human Writer To Deliver The Best Business Copy

AI has transformed content writing. But you still need a human writer to produce the very best copy.

Is Business Content In A Race To The Bottom?

Is business content in a race to the bottom? What makes your written content stand out from your competitors, and how could a professional writer give you the edge in 2024?

Growing Your Early Stage Startup: The Value Of Outsourced Writing

Outsourcing your content writing might not be the first thing you think of as an early stage startup. But working with an experienced writer can add a huge amount of value.

How to improve the readability of your blog posts

Want get your customers reading your business content? Find out how to improve the readability of your blog posts and marketing.

Don’t hire writers to write; hire them to have great, human ideas

Why are AI companies in such a hurry to replace human writers? Here’s why you don’t hire writers to write; you hire them to have great, human ideas.

ChatGPT: the two-minute noodles of content marketing?

Is ChatGPT the two-minute noodles of content marketing? This post examines the differences between generic, convenient AI writing, and the value and creativity of using a living, breathing writer.

LEGO bricks and a modular approach to content writing

Long-form business content needs structure. But is a ‘LEGO bricks’ modular approach to content writing the best way to achieve this?

Is AI going to kill your content writing business?

Is AI going to kills your content writing business? A quick summary of the pros and cons of AI writing tools.

How to improve your small business blogging and content

With so much of your small business marketing now taking place in the digital space, it’s never been more important to hone and craft the written content on your site. Whether it’s a blog post, a news story, an email campaign or a social media post, a huge part of the allure of your brand […]

6 ways to improve your content marketing in 2021

Here are 6 ways to improve your content marketing and ensure you’re engaging with your customers and prospects in 2021.