How to improve your small business blogging and content

With so much of your small business marketing now taking place in the digital space, it’s never been more important to hone and craft the written content on your site. Whether it’s a blog post, a news story, an email campaign or a social media post, a huge part of the allure of your brand […]

6 ways to improve your content marketing in 2021

Here are 6 ways to improve your content marketing and ensure you’re engaging with your customers and prospects in 2021.

Keeping your freelance business ‘top-of-mind’ with customers

When you’re running your own freelance business, it’s important to have a stable and profitable pipeline of customers. Without customers, you have no work, no sales and no income – and, eventually, no business too! So, it’s vital that you can keep your freelance brand ‘top-of-mind’ with potential clients, and keep those sales coming in. […]

5 things to avoid in your business writing

Want to make your company’s writing stand out? Here are 5 key thing to avoid in your business writing…

How to avoid polarised arguments online

Find out how to avoid polarised arguments online – and improve your ability to debate, understand and compromise.

Do we really want to go back to the office?

The Government may be keen for us all to return to the workplace, but do we REALLY want to go back to the office? Let’s look at the pros and cons…

Why should I consider freelancing in 2020?

Choosing a freelance career has a huge number of benefits for many self-employed people. The number of UK freelancers has grown 14% in the past decade, with approximately 1.4 million freelancers working across all UK sectors – so there’s clearly an allure to treading the freelance path and achieving a more flexible career. But with […]

How to cope with unemployment – and ways to get working again

Hundreds of millions of people could be left without work due to the impact of COVID-19, according to various global sources. Many workers in the developed world will have felt safe and stable in their jobs, so the impact of unemployment can be harsh – causing newly employed people to suffer a crisis of confidence. […]

How to start a freelance side hustle during the lockdown

We’re living through extraordinary and incredibly challenging times at the moment. The impact of the coronavirus pandemic has been wider, more intense and more harmful than anyone truly expected. And, for some people in our communities, there’s also been a significant economic impact. Many people in the most affected industry sectors are now either […]

5 Ways To Survive A Video Conferencing Call

With a large chunk of the world already working from home, there’s going to be an awful lot of video calls happening in the weeks to come. As we get used to the idea of self-isolation, home-working and the coronavirus lockdown, it’s the humble video call that’s likely to be our saviour over the coming […]