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Writer of words. Maker of music. Eater of chocolate.

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Tag: brand brand_writing writing language

Don’t settle for predictability in your brand language…

There’s a great piece on the Marketing magazine website from Neil Taylor of The Writer. Although we all think very hard about the language we use in adverts, web content and blogs, do we pay as much care when writing the small print and disclaimers that are an equally important part of the customer experience? […]

Read More Don’t settle for predictability in your brand language…

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