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Long-form business content needs structure. But is a ‘LEGO bricks’ modular approach to content writing the best way to achieve this?
Read More LEGO bricks and a modular approach to content writingFind out how to write better business content – and why this company created the worst marketing flyer in the world!
Read More The worst marketing flyer in the worldWant to make your company’s writing stand out? Here are 5 key thing to avoid in your business writing…
Read More 5 things to avoid in your business writingNo-one likes it when things go wrong. But in every company’s life there will be those hiccups and problems that mean you can’t adequately deliver the expected service to your customers – and when that happens, it can be tricky to know exactly how to communicate this and win those customers back. Some companies get […]
Read More Customer communications: what to say when it all goes wrong
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