Why You Need AI And A Human Writer To Deliver The Best Business Copy

AI has transformed content writing. But you still need a human writer to produce the very best copy.

Why AI is killing the creative experience

AI is gradually killing the creative experience. But why are we attempting to automate the human, creative process?

Is Business Content In A Race To The Bottom?

Is business content in a race to the bottom? What makes your written content stand out from your competitors, and how could a professional writer give you the edge in 2024?

Don’t hire writers to write; hire them to have great, human ideas

Why are AI companies in such a hurry to replace human writers? Here’s why you don’t hire writers to write; you hire them to have great, human ideas.

Should we be using AI to replace human creativity?

Should we be using AI to replace human creativity? Or does this devalue the importance of lived human experience?

ChatGPT: the two-minute noodles of content marketing?

Is ChatGPT the two-minute noodles of content marketing? This post examines the differences between generic, convenient AI writing, and the value and creativity of using a living, breathing writer.

Is AI going to kill your content writing business?

Is AI going to kills your content writing business? A quick summary of the pros and cons of AI writing tools.